Iowa web design · WordPress SEO · IT

High performance websites
and SEO that brings
in real clients.

NextGen builds fast, search optimized WordPress websites for small businesses in Iowa and beyond. You get real world SEO, analytics, and IT support so your technology turns into a growth system instead of a bottleneck.

Custom WordPress web design tuned for speed, UX, and conversions.
📈 Technical and on page SEO that compounds instead of short term tricks.

At a glance

High performance WordPress, practical SEO, and small business IT from one person who understands how all the pieces work together.

Web + SEO WordPress, site architecture, performance, search strategy, and ongoing improvements.
PC + IT Custom PCs, cleanup, diagnostics, and small office networking and setup.
Practical first Implementation built around how you actually sell, schedule, and deliver services.
Transparent Clear scopes, timelines, and reporting so you always know what is happening.

A connected system, not just a website

NextGen focuses on fast, search optimized WordPress builds for local and professional businesses, backed by analytics and IT support so your digital setup stays stable as you grow. The goal is a clear, opinionated system you can understand and maintain instead of a fragile template that breaks every update.

Custom WordPress web design

Clean, responsive layouts that match your brand and make it easy for customers to understand what you do, why it matters, and how to book you.

Technical and on page SEO

Site health, internal links, structured content, and keyword driven pages so search engines can trust, crawl, and rank your site correctly.

Analytics and tracking

Google Analytics, Search Console, and event tracking that show which channels drive calls, forms, and booked projects.

PC and IT support

Custom PC builds, repairs, performance tuning, and small business IT so your machines and network keep up with your work.

Who NextGen is a good fit for

You do not need a shiny brochure site. You need a high performance website and SEO setup that supports real sales conversations, booked calls, and repeat clients. If you value clarity, performance, and long term strategy over hacks, we will work well together.

Local service businesses

Home services, trades, med spas, clinics, and local pros that want the phone to ring from nearby clients who are ready to book.

  • Service area pages that match how people search in your city.
  • Clear calls to action for calls, quotes, or appointments.
  • Visibility in Google Search and Google Maps for priority services.

Professional and advisory firms

Law, finance, consulting, and other expertise driven firms that sell trust, clarity, and long term relationships.

  • Structured, long form pages that explain your services clearly.
  • Simple paths to book consultations and discovery calls.
  • Content that supports referrals and warm introductions.

Home based and small teams

Owners and small teams that wear multiple hats and need a digital setup that runs quietly instead of demanding constant babysitting.

  • Lean, opinionated builds without plugin overload.
  • Simple monthly actions that keep SEO and performance moving.
  • One person to call for website, SEO, and core IT questions.

Not a good fit if

You want quick fix tricks, fake traffic, or a site that looks impressive in a screenshot but does not line up with how your business actually runs day to day.

Where and what I focus on

Based in Anamosa and working across Cedar Rapids, Marion, Hiawatha, Iowa City, and the rest of Iowa with select remote projects outside the state when they are a strong fit.

Iowa web design

High performance WordPress sites for small business owners that want clean design and measurable results, not just a template.

Local SEO and service pages

Service area pages, Google Business Profile support, and content built around the search terms that actually bring in booked work.

Digital infrastructure

From the website and analytics to PCs and networks, the goal is a stable digital foundation you can rely on for the next several years.

Mission

Build honest, high performance web, SEO, and IT systems for small businesses so they can compete online without needing an in house marketing or tech department.

  • Deliver websites that are simple to navigate, fast to load, and easy to keep updated over time.
  • Use practical, white hat SEO that aligns with how people actually search and buy.
  • Connect web, analytics, and IT so owners see a clear, simple picture of their pipeline.

Vision

Small and home based businesses across Iowa and the Midwest run on stable, measurable digital systems instead of fragile sites and random tactics.

  • Every client knows what their website is doing for them and where leads come from.
  • Technology becomes a quiet partner in growth instead of a recurring problem.
  • Local businesses can look and perform like larger brands without losing control of their setup.

One system, four pillars

Instead of chasing random tactics, everything is aligned into a system that is easy to run, easy to measure, and optimized for leads and long term client relationships.

Website

Structure, UX, and speed so visitors understand what you do, why it matters, and how to take the next step without friction.

SEO

Technical health, on page content, and internal links so you show up for the search terms that drive revenue instead of vanity metrics.

Analytics

Events, goals, and dashboards so you can see which channels and offers are worth more investment and which can be paused.

PC + IT

Hardware, cleanup, and networks so your internal tools do not become a bottleneck when demand increases or your team grows.

What you get with every project

Whether it is a new site build or an SEO engagement, the foundation is consistent, measurable, and built for small business realities, not agency jargon.

Technical foundation

  • Clean WordPress setup with trusted plugins only when they are truly needed.
  • Performance optimization for Core Web Vitals and real devices, especially on mobile.
  • Security basics and backup strategy so you are not exposed to avoidable risks.

SEO structure

  • Logical site map and internal linking for search engines and humans.
  • Core pages written around real search intent and your specific services.
  • On page SEO, titles, and meta descriptions that match your offers and geography.

Measurement and support

  • Google Analytics and Search Console configured correctly from the start.
  • Clear view of leads, calls, and form submissions instead of vanity data.
  • PC and IT support options if you want one person to call for everything.

SEO and performance principles

The goal is not to trick search engines. The goal is to build a site that deserves to rank and is fast enough that people stay, read, and convert.

White hat SEO only

  • No shortcuts that risk penalties or big traffic drops later.
  • Content built around real questions, problems, and search intent.
  • Gradual, compounding growth instead of spikes and crashes.

Core Web Vitals focused

  • Largest Contentful Paint and interaction times monitored on key pages.
  • Images, scripts, and layout tuned with mobile first in mind.
  • Real world speed checks, not just lab scores or screenshots.

Business first decisions

  • Prioritize pages and features that move revenue or retention.
  • Measure what leads to calls, consults, and booked work.
  • Only add complexity when it clearly pays for itself.

Tools and platforms I work with

Opinionated choices so your site stays maintainable, secure, and fast instead of turning into a plugin pile that breaks every time you update something.

WordPress + Elementor

Modern WordPress builds using stable themes and light, purposeful use of Elementor for layout and components.

Analytics setup

Google Analytics, Search Console, and basic dashboarding so you are not guessing what the site is doing or where leads come from.

Performance tooling

Speed checks, Core Web Vitals metrics, and real device testing so pages feel fast to actual visitors, not just in a test tool.

PC and network tools

Diagnostics, monitoring, and tune ups for the machines and networks that run your business every day.

Straightforward starting points

Pricing below is for typical projects. Larger builds, multi location SEO, or full systems get a tailored scope and quote after discovery so the plan matches your actual goals.

Performance site build

From $1,500

  • Custom WordPress build, not a cookie cutter template or theme demo.
  • Core pages, contact funnel, and fast responsive layout built for conversions.
  • Baseline SEO setup and analytics wiring for key actions and forms.
Start a project

SEO growth retainers

$500 - $1,500 / mo

  • Technical fixes, content, and on page SEO work every month.
  • Rank tracking, focused reports, and clear next steps instead of noise.
  • Local SEO support for service area businesses and Google Business Profiles.
Grow leads

Full system build

Custom

  • Website, SEO, analytics, email, and key automations mapped and implemented.
  • PC and IT support for your office or home based team when needed.
  • Custom reporting so you can see the full pipeline at a glance.
Design a system

Compare packages at a glance

What is included
Performance site
SEO retainer
Full system
Custom WordPress build
Optional
Baseline technical SEO
Ongoing SEO and content
Optional add on
Analytics setup and reporting
Baseline setup
Monthly reporting
Custom dashboards
PC and IT support options
Available separately
Available separately
Integrated into scope
Best fit
You need a serious site foundation.
You want consistent SEO momentum.
You want one system and one partner.

Ways to work together

Some clients want a one time upgrade. Others want a long term partner. The engagement can match where you are right now and where you want to go.

Project based

  • One time website build or rebuild.
  • Focused SEO clean up and content update.
  • PC upgrades, malware cleanup, or network tuning.

Ongoing partnership

  • Monthly SEO improvements and content support.
  • Regular performance checks and analytics reviews.
  • Priority access for web and IT questions as they come up.

Client experience and communication

The work matters, but so does how it feels to work together. The process is built to be clear, predictable, and as low stress as possible for busy owners.

How we work together

  • Structured discovery so the build matches your real world sales process.
  • Simple updates, not constant noise or new homework every week.
  • Clear ownership of responsibilities so nothing important falls through the cracks.

How communication works

  • One primary communication channel, plus scheduled checkpoints.
  • Plain language explanations of technical decisions and tradeoffs.
  • Actionable recommendations instead of vague or generic reports.

A four stage build and growth process

1

Discovery

Business model, audience, offers, and existing setup are mapped so we know exactly what the website and SEO system must support.

2

Architecture

Site map, content hierarchy, keyword clusters, and technical plan built around how people search, evaluate, and contact you.

3

Build

Design, content, funnels, SEO, and analytics implemented in rounds with room for feedback and testing along the way.

4

Launch and scale

Launch support, ranking tracking, CRO tests, and IT checks so the system keeps improving instead of going stale.

Examples of client systems and outcomes

Every project connects design, SEO, analytics, and IT so there is a clear line between what we build and the results you see.

Local services SEO baseline

Rebuilt a slow site into a clean, fast layout with clear service pages and local SEO. Ranked for core terms and increased calls and qualified leads.

Professional firm performance

Cleaned technical issues, improved content and UX, and wired tracking for consultations, booked calls, and referral traffic.

Full system growth

Combined website, SEO, email, and analytics into one setup with dashboards and simple recurring actions for long term growth.

PC and IT services

Custom PC builds, hardware upgrades, performance tuning, virus and malware cleanup, network setup, and small business IT support. Ideal for home based businesses and small offices that want one person who understands both websites and machines so nothing gets lost between providers.

Common questions

Clear expectations so you know what is included, how projects run, and what results to expect from web, SEO, and IT work.

For most small business websites the build takes about 4 to 8 weeks. Timelines depend on how many pages you need, how complex the functionality is, and how quickly content and feedback are provided.
Yes, if the current build is stable enough to build on. In many cases a clean rebuild is actually cheaper and more reliable than trying to patch a fragile setup of plugins and themes. That decision is made during discovery after a quick audit.
Most businesses start to see SEO movement in 3 to 6 months. SEO is groundwork and systems, not a switch. The focus is on ranking for the terms that actually bring in leads and sales, not vanity keywords that look impressive but do not convert.
Many projects use a mix of client provided details and copy support so the final content is accurate, on brand, and aligned with search intent. The goal is to get high quality content on the site without burying you in writing tasks.
Yes. Managed WordPress hosting with backups and updates is available so you do not have to babysit your site. You can also stay on your current host if it is reliable and we can access what we need to keep things secure and fast.
In person PC and IT services focus on Iowa and surrounding areas. Many diagnostics, performance improvements, and cleanups can also be handled remotely when that is more efficient or cost effective.
If you need both web and IT, we build a combined scope that covers the site, SEO, and the core PC or network work you need. That often avoids paying two separate providers and makes it easier to manage everything in one place.
You get a clear schedule, simple updates, and one primary communication channel. The goal is predictable progress, not a confusing pile of emails and jargon. You always know what is next and what is needed from you.
Yes. You can book one off support or set up an ongoing arrangement. That can include small content changes, troubleshooting, performance checks, and IT help so the site and machines stay healthy over time.
Usually we need your goals, a list of services, examples of sites you like, access to existing hosting or domains, and any existing brand assets or content. A short discovery call pulls this into a clear plan so it feels manageable.
Yes. For local service businesses, your Google Business Profile is a key part of visibility. Updates can include categories, services, photos, and basic posting so your profile works together with your main site and service pages.
Yes. Some projects use simple booking or product flows layered onto a service based site. Others use more advanced commerce features. The key is keeping performance and clarity intact so visitors can still move through the site easily.
Yes. If you already have a marketing or IT partner, we can coordinate so responsibilities are clear and efforts are aligned instead of overlapping. The goal is a smoother setup, not more providers to manage.

Start a conversation

If you are ready to improve your website, SEO, or IT setup, share a little about your business and goals. You will get a practical reply, not a hard sell.

Last updated December 2025
Core Web Vitals target Green for key pages on real devices
SEO timeline Meaningful movement in 3 to 6 months
Primary focus Traffic that turns into leads and booked work

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